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Gdy tekst staje się obrazem : funkcja wizualna tekstu na przykładzie wybranych tekstów medialnych
(2012)
Nowadays one can observe the gradual blurring of the earlier hardly encroachable boundary between the text and the image. Besides the apparent phenomenon of adopting the text fhnetion by the image, there is also the ...
Grzeczność w formach powitalnych na polskich i niemieckich czatach internetowych
(2015)
The aim of this article is to discuss the question of politeness in the greeting forms in the chat communication, based on the Polish and the German chat. The analysis ofone hundred conversation openings in the Polish chat ...
Od czasoprzestrzeni do teleobecności. Przestrzeń wobec przekazu medialnego
(2016)
The aim ofthis article is to address the problem ofthe space in the mass media. The starting point ofthis reflection is the view of Paul Virilio that the traditional notion of space is not applicable for the media. Two ...
Odniesienia do natury w nazewnictwie produktów spożywczych
(2012)
Along with the increasing popularity ofhealthy lifestyle on one hand and the industrialisation on the other, the ‘naturalness’ is becoming a more and more important marketing argument in the food industry. The aim ofthis ...
Tekstowa relacja na żywo w Internecie a wartościowanie na przykładzie relacji sportowych
(2019)
The article focuses on the question of evaluation in a live text relation on the Internet. The research material includes two relations from the match between Poland and Germany, which took place during the European ...
''Wszyscy jesteśmy gospodarzami''. Obraz Polski i Polaków w rządowej kampanii promocyjnej w związku z Euro 2012
(2013)
The purpose ofthis article is to discuss the image of Poland and the Poles in the audiovisual materials emitted within the framework of the Government’s promotional campaign with the motto ‘We are all hosts’. The research ...